Celebrities including Tom Daley, Louise Redknapp, Selasi Gbormittah, Oti Mabuse and Ellie Simmonds have teamed up with Sainsbury's to promote its #fooddancing campaign.
The campaign, which sees the celebrities starring in videos revealing their 'greatest kitchen moves', aims to shine a light on 'a secret kitchen behaviour that represents the simple joy that comes with food'. Gbormittah commented 'I'm pretty relaxed when I'm in the kitchen and I've got to admit I bust some pretty smooth #fooddancing moves while I'm waiting for the timer to ping! My advice for any keen cooks out there? Kick off your shoes, grab your wooden spoon and get dancing...'.